Monday, May 4, 2015

Nudie Jeans - Brand for jeans lovers


Jeans are the basic garment in our wardrobe so I decided to write also about them. Their history is very long and before entering to everyone's wardrobe they were worn only by workers becasue or the strong fabric they are made of.

Nudie Jeans is a Swedish fashion brand founded in 1999 by Maria Erixsson, who was the designer of Lee, and Palle Stenberg, who had worked for Levi Strauss. It is a brand focused on the denim with a rock’n roll classic style. Nudie Jeans is not only representing clothes and denim, but also a lifestyle, a way of thinking and acting. That’s why the key differentiation point of Nudie Jeans is the using of organic materials and it’s involved in the 3R environmental rule: repair, reuse and recycle.

Nudie philosophy is based on The Naked Truth about the denim, this defence that the more old and worn that is the jean, the more character and authenticity will have.


THE NAKED TRUE ABOUT DENIM
“YOUR JEANS GO
WHERE YOU GO.
THEY LIVE YOUR LIFESTYLE.
THEY GET ABRASIONS
AND SCARS.
AND THEY BLEED.
JUST LIKE YOU.”


My feeling after entering the store, in the Gracia nearborhood in Barcelona, was that the brand is alternative and cool, however style of the jeans is very classc so you can pair them with everything. 




If you need a good and stylish pair of jeans you have to visit Nudie Jeans. 

Address:

C/Ramon y Cajal, 2, 
08012 Barcelona



 Webpage:http://www.nudiejeans.com


Facebook: Nudie Jeans Co

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